Share our art of living

On a sand bank, the terns bask in the sunshine. The Loire slowly flows by on its way to the sea, carrying traditional ‘gabares’, ‘toues cabanées’ and other canoes.

In the distance is the silhouette of a castle and, of course, houses built from tufa stone with slate roofs. That’s the essence of the Loire Valley: a serene atmosphere, soft light and beautiful, stylish built heritage matched with stunning gardens.

Royal Chateau of Amboise

Royal Chateau of Amboise © Jean-François Souchard

Art of living: a blend of gentleness and elegance

Touring cyclists enjoy every minute on the Loire à Vélo cycling route, especially as the terrain is flat and smooth.

On their travels, they can take a seat on the terrace of an open-air cafe or guinguette and enjoy local specialities. Because the art of living here in Touraine naturally involves the pleasures of eating. Simple pleasures, such as fouace or flatbread topped with Sainte-Maure-de-Touraine cheese, as well as sophisticated dishes served in the stunning châteaux hotels dotted around Touraine in the Loire Valley.

The guinguette of Tours sur Loire

The guinguette of Tours sur Loire © Stevens Frémont

Both will go very nicely with the vintage wines. Vouvray, Chinon, Bourgueil, Montlouis-sur-Loire… the vine stocks stand in their straight line on the hillsides and benefit from the mild climate. Above them can often be seen a few hot-air balloons floating by. They’re not speeding by either… they’re just being carried along by the wind.

"The Mag': inspirations
and magical experiences"

The wine vintage odyssey