Touraine tourism board : about us

The spearhead of the Indre-et-Loire General Council, CDT Touraine receives funding for the following missions:

• promoting Touraine's tourism offer in French and foreign markets in keeping with the branding strategy defined by the regional tourism board of the Centre Val de Loire region,
• gathering and qualifying the department's tourism offers in order to propose services that comply with the destination's motto "Lifestyle is an art here".
• coordinating and organising promotional campaigns in the area with the community of tourism professionals.

CDT Touraine has also been mandated by the government, with the support of Mission Val de Loire:

• to promote the commitment to Excellence at the major Loire Valley sites.

In addition, for over 10 years, the Touraine and Anjou tourism boards have been promoting a quality campaign for families. At attractions that are part of the "Entrez dans dans la cour des grands" (play with the big kids) network, tours are available that are suitable for young people, thus fostering child-parent dialogue.

The CDT team has decided to pursue ISO 9001 certification and has made a commitment to quality since 2010. The management team is happy to receive comments and suggestions in order to improve the quality of its services.

What is Touraine?

Touraine was a former French province, its boundaries closely match the boundaries of the current Indre-et-Loire department. Indre-et-Loire lies furthest to the west among the 6 departments that make up the Centre region. It borders on Anjou and Vienne. The Loire Valley, a World Heritage site, runs 80 km across the department, from east to west. Also called the "Garden of France", Touraine is known for its Art, History and Culture and its heritage is universally renowned. The region's charm and harmony can be attributed to its mild, temperate climate and the abundance of forests and rivers. It is known for its good taste thanks to its wines and its reputation for good food. The majority of the region's half million inhabitants, known as "Tourangeaux", live in Tours and its suburbs. Further details can be found here: www.cg37.fr and here www.tours.fr.